The Token Generation Event (TGE) stands as a pivotal moment for any Web3 project. It’s the grand stage where all the grind culminates in a public spectacle, potentially defining the trajectory of the project’s future. To ensure a TGE makes the splash it deserves, projects must answer some questions: 

• What chain should we launch on?
• Who is our community and what are their preferences?
• How do we guard against bots hijacking our airdrops?
• Is our KOL (Key Opinion Leader) round fair and inclusive?

A TGE roadmap is often no less than a rollercoaster.  With so much to think about, it's easy for projects’ to feel overwhelmed.That's where Cookie3 comes in. Our product suite can guide a project throughout the entire launch process. How? 

 Let's break down, phase by phase: 

Phase 1: Pre-Launch → Goal: Establish Product Market Fit 

How does Cookie3 help? 

Cookie3 Analytics

Cookie3 Analytics is the go-to tool for understanding and defining the target market. It combines on-chain and off-chain data to craft a precise marketing strategy. Here’s how it works:

Marketing Funnel Optimization: Gain insights into why users connect their wallets to the site/dApp. Cookie3 integrates Web2 and Web3 analytics to create a detailed marketing funnel that guides you on user behaviors and interests.

Web3 User Insights: With data on over 1.2 billion wallets and 15.5 billion multi-chain transactions, Cookie3 Analytics can help refine marketing strategy and product fit by tailoring it to a project's Web3 audience’s unique preferences.

Phase 2: Early Marketing Efforts + Community Building → Goal: Create a Narrative 

How does Cookie3 help? 

Cookie3 Acceleration Program 

The Cookie3 Acceleration Program is a white-label service designed to supercharge  pre-token launch efforts. Here’s what it brings to the table:

Data-Driven Marketing: Utilize Cookie3’s advanced marketing tools to make informed decisions, build a robust marketing infrastructure, and gain significant visibility.

All-in-One Marketing Suite: This program integrates questing, co-marketing, PR, and other services, ensuring a comprehensive approach supported by Cookie3’s AI, Analytics, and Social Farming tools. We have accelerated 6+ projects already. 

Phase 3: Pre-Sale, Whitelist, Airdrop & KOL Round → Goal: Launch these activities. 

How does Cookie3 help? 

Cookie3 Airdrop Shield & Cookie3 Affiliate – Fair KOL Round 

Cookie3 Airdrop Shield

Protects airdrop from bots and Sybil attacks. This tool uses a mix of on-chain and off-chain data to flag suspicious activity, ensuring that airdrop tokens go to genuine users rather than automated scripts.

* Did you know? Working with our partners, we discovered that, in some cases, as much as 70% of an airdrop is distributed to bots. Our solution helps distribute the value to real users who bring quality.

Cookie3 Affiliate – Fair KOL Round

This innovative solution redefines how KOLs (Key Opinion Leaders) and influencers participate in fundraising. It allows KOLs to allocate a portion of private sales to their communities, making exclusive deals accessible to a broader audience. Plus, $COOKIE stakers benefit from a portion of these rounds, enhancing engagement within the Cookie3 Ecosystem and reward distribution.

Phase 4: Token Generation Event → Goal: Successful Launch 

How does Cookie3 help? 

Cookie3 Analytics 

Cookie3 Analytics can assist with critical decisions such as selecting the optimal chain for your launch. For instance, the $COOKIE launch on BNB Chain was a data-driven decision, influenced by the community’s activity on that chain. By leveraging analytics, Cookie3 can ensure that the project's launch strategy aligns with community trends and market opportunities.

ICYMI: Our report in collaboration with Cookie DAO also highlights the success of $COOKIE by revealing interesting data powered by Cookie3 Analytics. Dive in here: https://assets.cookie.community/assets/cookie_holders_report_july_2024.pdf

Phase 5: Post Token Generation Event → Goal: Ensure Price Stability 

How does Cookie3 help? 

Cookie3 Analytics – Social Monitoring & Campaign Analytics 

New Feature: Social Monitoring (Launching August 2024): This upcoming feature in Cookie3 Analytics will provide deep insights into social media dynamics:

• Sentiment Analysis: Gauge public sentiment around your project.
• KOL Engagement Monitoring: Track interactions and influence of KOLs.
• Social Traffic Navigation: Explore traffic data from over 430 million followers.
• Price Action Correlation: Analyze how social media events affect token prices.
• Influencer Identification: Discover and engage with key influencers.

By integrating these features, Cookie3 can ensure projects navigate the post-launch landscape with strategic insights, enhancing price stability and community engagement.

To conclude, Cookie3’s suite of tools provides a framework to address every concern and optimize each phase of the TGE. With Cookie3, the journey from pre-launch to post-launch is streamlined, data-driven, and primed for success. 

Ready to take your TGE to the next level? Cookie3 has got you covered every step of the way. Book a call today to learn all about our Acceleration Program.